As at 1 April 2020, Chivas Brothers has adopted the common practice of making the marketing and operational sides of its business more independent from a governance and administration point of view.

This set-up involves the creation of a new globally-focused business called Chivas Brothers International Limited. This new entity is responsible for the creation and exportation of brands, while the existing Chivas Brothers Limited will focus on the production and manufacture of products.

The two entities sit in parallel with one another and shape the common name of Chivas Brothers, which acknowledges the continuation of a shared culture and ongoing collaboration.